A few days ago, Apple notified developers that their applications were being removed because these applications are with “overtly sexual content”. While it is said that what Apple bans is not only apps that are little more than soft core porn, but expands to anything that could be even the slightest bit titillating in any way, including swimsuits and fitness outfits.

Jon Atherton, the developer of the popular application Wobble, listed the new rules of Apple on his blog based on what he learned:

1. No images of women in bikinis (Ice skating tights are not OK either)
2. No images of men in bikinis! (I didn't ask about Ice Skating tights for men)
3. No skin (he seriously said this) (I asked if a Burqa was OK, and the Apple guy got angry)
4. No silhouettes that indicate that Wobble can be used for wobbling boobs (yes – I am serious, we have to remove the silhouette in this pic)
5. No sexual connotations or innuendo: boobs, babes, booty, sex – all banned
6. Nothing that can be sexually arousing!! (I doubt many people could get aroused with the pic above but those puritanical guys at Apple must get off on pretty mundane things to find Wobble "overtly sexual!)
7. No apps will be approved that in any way imply sexual content (not sure how Playboy is still in the store, but …)

According to the list, thousands of apps are facing the danger of being removed. It seriously influences the developers, especially their income.
However, Apple hasn’t widely announced to the public about its new policies, so there may be some changes.