The iPhone Blog

The iPhone Blog


iMore show. iPad buyers guide edition. Tonight. 10pm ET/7pm PT. Be here.

Posted: 31 Oct 2012 04:09 PM PDT

The iMore show returns tonight for our special iPad buyers guide episode. If you need help deciding whether you should by an iPad, choosing between iPad 4 and iPad mini, and which model to get, we've got you covered. Join us LIVE at 7pm PT, 10pm ET. Set an alarm. Bookmark this page. Be here.

If you can't join us live, email your questions to podcast@imore.com or send them to @imore on Twitter.



Donate to the Red Cross and Hurricane Sandy relief directly from the App Store

Posted: 31 Oct 2012 03:44 PM PDT

Apple has added a section to the App Store that allows you to quickly make a donation to the Red Cross and Hurricane Sandy relief. 100% of your donation will be transferred to the American Red Cross by Apple. The process is super quick and super easy.

You will find the section in the Featured tab of the App Store. When you first tap on the new section, you will promptly be asked for your password. Entering your password does not mean you are committing to a donation, but simply allows you access to the donation screen. Donation amounts include $5, $10, $25, $50, $100, and $200.

Donate here



Celebrate Halloween with your kids and Charlie Brown with It's The Great Pumpkin for iPhone and iPad

Posted: 31 Oct 2012 03:09 PM PDT

It's The Great Pumpkin, Charlie Brown is a children's book for the iPhone and iPad based off the the classic Halloween Charlie Brown story. In the book, Linus and Sally wait for the Great Pumpkin, a fantasy similar to Santa Claus that Linus believes in, while Charlie Brown and the rest of the Peanuts gang to trick-or-treating and attend Violet's Halloween party. In addition to the story, The Great Pumpkin also lets you create an avatar that looks like a Peanuts character, dress him/her up in a costume, carve pumpkins, and more.

The book included in the Great Pumpkin has a great design and has the look and feel of an actual book. For each scene, there may be several sections of text to read and instead of showing all the text on the book at once, the text is displayed at the bottom of the screen and you can turn pages of text without turning the entire page. The original voice of Charlie Brown, Peter Robbins, narrates the story as you read along.

Each page in the book has great illustrations that can be mildly interacted with. Most things you touch will wiggle and many of the characters will repeat their lines from from the story. If you tap falling leaves, they will grow in size and move to the "front" of the book. Sometimes there are other interactions available, like playing piano with Schroeder or bobbing for apples.

In addition to the story, It's The Great Pumpkin also lets your child create a custom avatar that looks like a Peanuts character. You can choose between different skin colors, hairstyles, head shapes, clothing, and more. All of the Halloween costumes must be purchased with coins or candy. You can buy coins as in-app purchases and candy is earned by completing achievements. For example, when I tapped on enough leaves in the story, I earned 6000 pieces of candy.

There is also a section of The Great Pumpkin that lets you carve your own pumpkin. You child will be really excited when s/he sees their personal pumpkin appear in story mode.

The good

  • Choose from over 1 billion creative avatar and costume combinations to create your own Peanuts character
  • Go trick-or-treating with Charlie Brown and the gang
  • Carve your own pumpkin, bob for apples and play Schroeder's piano
  • Touch and drag objects to make them "spring" to life or tilt to watch them slide and move
  • Objects magically pop out of the page to delight little and big kids
  • Jump to any page in the book with the handy table of contents bookmark
  • Educational features such as word and note highlighting to help improve reading and musical skills
  • Hear individual words spoken with the tap of a finger
  • Original dialog from the 1966 animated classic
  • Captivating narration by Peter Robbins, the original voice of Charlie Brown
  • Charming soundtrack featuring music and sound effects from the original holiday special
  • Earn candy to buy costumes by complete achievements
  • Universal for iPhone and iPad

The bad

  • Page turning sometimes isn't responsive

The bottom line

It's The Great Pumpkin, Charlie Brown is a great childrens book to read with your kids this Halloween. It's fun, interactive, educational, and funny. The bonus of being able to create an avatar and carve a pumpkin makes the app more than just a book and is sure to provide your kids with a lot of Halloween fun.

It's The Great Pumpkin, Charlie Brown is currently priced at $2.99, 40% off.

$2.99 - Download Now



AT&T and T-Mobile to share networks in New York and New Jersey

Posted: 31 Oct 2012 02:01 PM PDT

AT&T and T-Mobile to share networks in New York and New Jersey

AT&T and T-Mobile USA have agreed to share their networks in New York and New Jersey in the wake of Hurricane Sandy. As both carriers operate GSM and UMTS networks, compatible devices can switch between either AT&T and T-Mobile with little trouble. Calls, texts, and data will go through whichever network has the most capacity in a given area. With reports of cell service outages thoughout New York and New Jersey, this agreement will allow people affected by those outages to utilize their phones if either network is operational. Service agreements will not be affected.

Full press release below.

AT&T and T-Mobile Open Networks to Customers of Both Carriers in New York and New Jersey

DALLAS & BELLEVUE, Wash.--(BUSINESS WIRE)--In the wake of destruction caused by Hurricane Sandy, AT&T and T-Mobile are taking extraordinary measures to make sure our customers can stay in touch.

AT&T and T-Mobile have entered into an agreement to enable roaming on their networks to customers of both companies in the heavily impacted areas and where capacity is available and for subscribers with a compatible device.

AT&T and T-Mobile customers will be able to place calls just as they normally would, but their calls will be carried by whichever network is most operational in their area. This will be seamless for AT&T and T-Mobile customers with no change to their current rate plans or service agreements even if the phone indicates the device is attached to the other carrier's network.

T-Mobile and AT&T both utilize network technology based on GSM and UMTS standards, which allows for this sharing of voice and data traffic.

Source: Business Wire



Eddie Cue, Apple's newly appointed head of everything services, gets profiled

Posted: 31 Oct 2012 01:31 PM PDT

Eddie Cue profiled

Eddie Cue, Apple's Senior Vice President of Internet Software and Services, is now really, truly in change of everything data and ecommerce driven at Apple, thanks to the recent management shakeups. That includes Siri and iOS 6 Maps, both of which have received negative feedback during their respective launches. And that's in addition to his continuing role as head of the iTunes, iCloud, and App Stores. Enter CNET, just-in-time profile.

CNET' focused on the 23-year Apple veteran's role at the company, one of negotiator. Cue has facilitated deals with record labels and movie studios, and keeps the peace with various partners, including preventing a meltdown in the relationship between Apple and the record labels in 2007. He is known for his cool disposition and being level-headed, which helped him get along with Steve Jobs.

But despite the fact that he is known primarily for negotiation with media companies, Cue has held a great deal of responsibility for the technical side of Apple's business, as CNET's Greg Sandoval reports:

Cue started in Apple's IT department when he joined Apple in 1989 and quickly moved up to overseeing areas in the software engineering and customer service units. In 1998, he helped build Apple's online store.

On April 28, 2003, Cue was at the helm when the iTunes Music Store (now just called the iTunes Store) launched. The dazzling success of the Web retail outlet is Silicon Valley lore now. A little over a year after launch iTunes had sold 100 million songs. Three years later, the site had sold 1 billion songs. As of this September, more than 20 billion songs had been sold at iTunes.

Cue was given MobileMe after its much-maligned launch in 2008. Three years later, MobileMe turned into iCloud, which Apple says now boasts 150 million users. With Maps and Siri now under his purview, Cue now directly controls all major aspects of Apple's internet presence. After the mixed reception of Maps, Apple is now counting on Cue to lead the charge in spotting issues and correcting them as soon as possible. Given that he was able to take the wreckage of MobileMe and turn it into something that just works for many of Apple's customers, Cue seems to be the right choice to fix Apple's Map problems. Given the nature of both Maps and Siri, we should know for sure sooner rather than later.

Source: CNET



iPad mini has stereo speakers

Posted: 31 Oct 2012 12:03 PM PDT

iPad mini has stereo speakers

Wake me, I must be dreaming, because it turns out the iPad mini has stereo speakers. Apple didn't announce it during the iPad mini event, but they're clearly shown (if not clearly labeled) on Apple.com. (Really, Apple should have talked about this in the iPad mini video at the very least!)

Google's Nexus 7 also apparently has stereo speakers and Google also apparently isn't bothering to mention it. That may be becuase small external stereo speakers on a device as small as a the iPad mini aren't going to be anything like giant stereo speakers in your home theater, and a good headset will still give the best experience. Still, every little bit helps.

First the EarPods, now stereo speakers on an iOS device? I take back 12% of the complaints I've made about Apple ignoring audio. [An argument could be made for 15% - Rene]

Thanks John!



Get a Letterpress t-shirt, help support the Red Cross

Posted: 31 Oct 2012 11:30 AM PDT

Get a Letterpress t-shirt, help support the Red Cross

The fine folks at United Pixel Workers have produced at Letterpress t-shirt in both light and dark theme variants. If you buy one -- or more -- Letterpress developer Loren Brichter of Atebits will donate his share (about $5) to the Red Cross. Great game. Great shirt. Great cause.

They're only available for the next 4 days, so if you want one, act fast. (I ordered 3).

And if you haven't played Letterpress yet, check out Dave Wiskus' review.

Source: United Pixel Workers



Paper by fiftythree updated with expanded color options, Pogo connect support

Posted: 31 Oct 2012 08:43 AM PDT

Paper by fiftythree, the popular iPad sketching app, has recieved a major update with a focus on expanded color options. New features center mostly around colors, including a color mixer, and new palettes. Additionally, Paper has added support for the Pogo Connect Bluetooth stylus, tweaking Paper's Expressive Ink Engine to respond to pressure when using the Connect.

The new Mixer lets you play with different color shades while keeping Paper's natural, artistic feel. They're using natural blending technology to keep things smooth and logical. Add pigments as you would with real ink or paint, get results as you would with real ink or paint. Yes, yellow and blue makes green!

There's also a set of palettes which Paper says were hand-crafted by color experts. You can flip through them and when you find one you like, you can rest assured that all the colors on that palette will work beautifully, tastefully, together. Palettes are provided for presentations, drafting, portraits, and travel. (And you can create your own with the Mixer, of course.)

The update is free, and the Mixer is available as one of Paper's paid tools for a $1.99 in-app purchase.

Paper by fiftythree updated with expanded color options, Pogo connect support



Clear for iPhone getting updated, Clear for Mac coming soon

Posted: 31 Oct 2012 08:11 AM PDT

Clear for iPhone will soon be getting an update that will include iCloud sync... to it's forthcoming big brother app for the Mac. When Clear launched for the iPhone it immediately made an impact for its almost button-less design, bold aesthetic, and super-fast, ultra-focused usability (see my Clear for iPhone review. Now Realmac wants to bring that same level of form-meets-function to the desktop, and based on the video above, it looks like they've succeeded.

In addition to iCloud sync, Clear 1.2 for iPhone will also bring the ability to easily swipe between lists using edge gestures, and the ability to paste in multiple lines of text to speed up task entry.

Clear 1.0 for Mac will bring the same, innovative gesture interface to trackpad users, but also include full on keyboard shortcut support for type-centric users. You can literally just start typing to enter new items, and point down a list to add something without having to switch to a mouse or trackpad to click.

Clear has always been a phenomenally simple, beautiful task manager for iPhone, and now that it will have a desktop counterpart, it'll be even more functional for even more users.

You can grab Clear for iPhone now from the iOS App Store. Clear for iPhone 1.2 and Clear for Mac 1.0 land on November 8. Clear for iPhone is $1.99. Clear for Mac will run you $14.99.

Source: Realmac



Banned iPad mini promo

Posted: 31 Oct 2012 07:44 AM PDT

The banned Apple trailer guys are back, this time offering us some laughs at the expense of Apple's latest iOS device, the iPad mini.



Deal of the Day: 37% off Incipio Premium KICKSTAND Case with Stylus for The New iPad

Posted: 31 Oct 2012 06:57 AM PDT

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The Incipio KICKSTAND features a convenient slide installation that utilizes three sturdy clips for secure storage. With three points of contact, your iPad will slide in the case without a struggle. Included with the case is an Incipio Inscribe Stylus. Use the omnidirectional tip to write, draw and navigate through your iPad experience while your device remains smudge and fingerprint free. Comes in nylon and vegan leather.

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How to use custom vibration alerts on your iPhone

Posted: 31 Oct 2012 05:58 AM PDT

How to set custom alert vibrations or disable them on your iPhone

iOS 6 now gives you even more flexibility when it comes to creating custom alerts on your iPhone. This includes the ability to set custom vibrations for ringtones, text tones, and more, and to enable and disable them on an app-by-app basis.

How to change the preset vibration pattern on iPhone

  1. Launch the Settings app on your iPhone or iPad.
  2. Tap on Sounds.
  3. If you scroll down you'll see where you can set individual sounds and alerts for things like your ringtone, text tone, voicemail, and more. Tap on the item you'd like to change the vibration alert for.
  4. At the top, tap on the Vibration label.
  5. You've got quite a few choices of pre-made vibration alerts that you can choose from. Tap on them to see what they are. Once you've found the one you want, just select it so the checkmark appears next to it.
  6. That's it. Just repeat this process for any kind of alert you want to change the vibration pattern for.

How to create and set your own vibration patterns on iPhone

  1. Launch the Settings app on your iPhone or iPad.
  2. Tap on Sounds.
  3. If you scroll down you'll see where you can set individual sounds and alerts for things like your ringtone, text tone, voicemail, and more. Tap on the item you'd like to change the vibration alert for.
  4. At the top, tap on the Vibration label.
  5. Scroll past the pre-made vibration alert patterns to where you see the label for Custom and tap on Create New Vibration.
  6. Tap anywhere in the screen to start creating your custom vibration pattern. Holding your finger down will create a longer vibration sequence where tapping on the screen will create short bursts of vibration.
  7. Once you're done, just tap the Stop button. You can then hit the Play button to play it back. If you're not happy with it, just repeat the process.
  8. When you are happy with it, just tap the Save button and you'll be prompted to give it a name.
  9. You'll now see your custom vibration appear under the Custom section. You can create as many as you want and use them for any kind of alert notification you'd like.

How to disable vibration alerts on a per app basis on iPhone

If you don't want to disable vibration alerts altogether but just want certain alerts to have the feature, you can now do so easily by disabling them one by one and leaving the vibration alerts on for the alerts you want them for.

  1. Launch the Settings app on your iPhone or iPad.
  2. Tap on Sounds.
  3. If you scroll down you'll see where you can set individual sounds and alerts for things like your ringtone, text tone, voicemail, and more. Tap on the item you'd like to change the vibration alert for.
  4. At the top, tap on the Vibration label.
  5. Scroll all the way to the bottom and tap on None.
  6. That's it. That specific alert will not go off with vibration attached to it. You can repeat this process for any app you don't want a vibration alert for.


November is MOvember at iMOre and MObile Nations!

Posted: 31 Oct 2012 05:25 AM PDT

If you're taking part in Movember this November, be sure to join our Mobile Nations Network at Movember.com! Full details below...

November is almost here which means one thing... soon you'll be seeing loads of self-confident men walking around in glorious moustaches. That's right, November is MOVEMBER and this year we're going to join together across our MO-bile Nations communities to grow out our facial hair and raise funds and awareness of men's health issues.

If you're not familiar with Movember, jump on over to Movember.com and learn about it. Once up to speed, make the decision to REGISTER as either a Mo Bro or Mo Sista (that's right, ladies can participate too, no moustache required). Don't overthink it it. Commit to it. Join in as your fellow members, writers and moderators of Android Central, CrackBerry, iMore, Windows Phone Central and webOS Nation put their smartphone differences aside to come together next month for Movember.

For those who make the brilliant decision to participate in Movember, be sure to join the Mobile Nations Network we've setup on the Movember website. You can join the network as an individual or as part of another Movember team. Through the Network page we'll be able to track everybody who's participating and see how much we can raise together as a community. Come the end of Movember, we'll be awarding lots of prizes to those who participate. Best Moustache. Most Money Raised. Best Moustache Photo. You name it. Expect lots of awesome prizes and recgonition for those who join in.

November 1st is just around the corner. The good news is it doesn't take much effort to prepare for Movember. All you need to do is shave your face clean when you go to bed tomorrow night after eating your Halloween treats. If you're still on the fence, hit up the links below for more information. And if you're ready to join us on our Movember challenge -- YOU ROCK -- and should keep reading for more important details.

Join in on Movember at Mobile Nations!

Step 1: Register at Movember.com and Join our Mobile Nations Movember Network

Watch the video above for a step by step walk through of what to do. The easiest way to participate is to register as an individual member. Once registered, you can join the Mobile Nations Network. To do that, you need to login to Movember.com, then click the "Networks" link on the left side of the page. Once there, search for "Mobile Nations". When the results pop up, there will be a button allowing you to join the network.

The reason we went for creating a Mobile Nations Network (vs. the option to do a Movember Team) is that it allows for global participation. Teams only work within a region. What this means is that the money you raise personally will go back to your own country, but together we can still act as a group and see how much we raise together. That said, if you want to create your own team, or already are part of a Movember team, you can still join our Mobile Nations Network.

Step 2: Start November with a clean shave.

Yep. Though we'll end the month with glorious moustaches, we need to start the month with no whiskers. Shave and take photos. And videos. If you're reading this we know you own a capable smartphone. You'll want to put it to use all this month.

Step 3: Grow a Moustache, Raise Money on your My Mo Space Page

Don't shave. That's easy. The next part is raising funds. Luckily, the Movember.com website makes this super easy. When you create your Movember account, a My Mo Space Page will be created for you. You can even customize the url of this page. Once you have it, send it out to your friends, co workers, family, twitter followers, etc and encourage them to help you on your mission.

On your public Mo Space page there is a button to "DONATE TO ME". All people need to do is click the link, follow the instructions, and they're good to go.

Step 4: Take Lots of Photos and Videos and Enjoy the POWER of growing out your Moustache

Be sure to put your smartphone to use and take lots of photos and videos all month long. It's easy to post updates including images and video to your My Mo Space page. We'll be monitoring all of the pages of Mobile Nations Network members throughout the month. Awesome photos and videos will get posted up on our sites, help making your moustache famous and helping you raise more money as we link back to your page. You can always email us photos and info about your cause and campaign to movember@mobilenations.com too.

Step 5: All good things must come to an end....

Once Movember is over it's time to shave... although, if you've come to love your moustache you may not want to part with it. As we said above, throughout the month we'll keep in touch with all those participating. We have lots of fun and prizes in store for those who participate in Movember at Mobile Nations!

That's it. Time to get registered Mo' the force be-whisker you!



Weekly Photo Contest: Fall Colors!

Posted: 30 Oct 2012 10:05 PM PDT

Weekly Photo Contest: Fall Colors!

It's time to announce this week's photo contest -- fall colors! We're in the heart of the autumn season which means colors, leaves, and more colors. This time of year is responsible for some of the most beautiful photos ever taken, so we want to see what beautiful photos you all are taking with your iPhones.

I, personally, live in an area of the the world (central coast of California) that doesn't really have a fall season, so I'm dying to see all the photos that show me what I'm missing. Help me out iMore iPhoneographers and make me jealous!

Congrats to jwgriffin for winning last week's lens flare photo contest!

The prize: $30 iTunes gift certificate

In addition to a thumbs up from the iMore crew and all of us yelling about how great of a photo star you are, the winner of this week's photography contest will receive a $30 iTunes gift card allowing you to stock up on some of those photography apps you've been dying to buy!

The rules

The rules of entry are very simple. The photo must have been taken with an iPhone, iPad, or iPod touch (we'll check the EXIF data of the original file to verify) and any edits must have been done with an iPhone or iPad app. No Photoshop CS6! If you have external lens accessories you are more than welcome to use them. You can submit as many photos as you'd like, but remember, this is a contest, so make sure you submit your best work!

Resources

Now, before you run off to take your photo, remember that it's not technical skill alone that will claim this prize. Even if you're not the best photographer (yet!), a great eye and a great subject can still get you the win.

However, a little help can never hurt, so make sure you check out our iPhone photography series for some tips.

How to submit

Submitting your photos is easy. just head over to the iMore Photography Forum and post your photos to the official contest thread. Don't forget to state which apps, if any, you used to edit your photo!

That's it! Now go out and shoot!

ENTER NOW



Apple's Cards app for iPhone and iPad update lets you swap photos

Posted: 30 Oct 2012 09:58 PM PDT

Apple has released an updated to Cards, a card-creation app for iPhone and iPad. Now you can easily swap photos in templates that contain multiple photos. A few bugs have also been fixed.

To swap photos, you simply drag one of the photos to a different available location in the template and Cards will automatically swap the two photos. The update also includes a fix to the issue that caused previously mailed cards to display as drafts in Card History. And if you were experiencing random crashes while using Cards, that has also, supposedly, been fixed.

Cards is an iPhone and iPad app that let's you create letterpress cards and then order physical versions to be shipped to whoever you want. Each card is crafted from 100 percent cotton paper and imprinted with an elegant debossed design. You can select up to 12 recipients for each card. Cards shipped in the U.S. are $2.99 each and cards shipped to anywhere else in the world are $4.99 each. Unfortunately, Apple does not offer bulk pricing to those who may be interested in sending a card to, say, 50 or more recipients.

How many of you have actually ever ordered cards with Apple's Cards app? Are you happy with the app and the quality of the cards that Apple prints? If you don't use Cards, is there another app, like Sincerely Ink [Free - Download Now], that you prefer? I've used Cards a few times and have always been satisfied with the results, but I would love to explore other options.

Free - Download Now



iMore Weekly Contest winners: iPad mini and Lens Flare photos!

Posted: 30 Oct 2012 09:56 PM PDT

iPad mini!

If there's one thing iMore loves even more than iPhones and iPads (and iPods!), it's giving cool iPhone and iPad accessories and apps to our awesome readers. This week we have...

Win a free iPad mini from iMore!
rednocturne307

 

Weekly Photo Contest: Lens Flare!

Grand prize winner - jwgriffin!
Lens Flare winner - jwgriffin!

 

Runner-up - Tre!
Lens Flare runner up - Tre

 

Congratulations everyone! Winners will be contacted in the next few days with information on claiming their prizes. Be sure to check out all the entries in the Lens Flare Contest over in the forums as there were a lot of awesome photos.

Looking for another chance to win? We always have a contest underway for something cool, so keep your eyes on the blogs for those announcements.



MacBreak Weekly 323: Cook Cleans House

Posted: 30 Oct 2012 08:34 PM PDT

Leo Laporte, Andy Ihnatko, Alex Lindsay, and yours truly talk about the leadership shakeup at Apple, the iPad mini, and the rest of the week's news.

Subscribe or download: Twit.tv

MacBreak Weekly 323: Cook Cleans House



Forums: Apple store iPhone 5 repairs, iPad mini impresses

Posted: 30 Oct 2012 07:52 PM PDT

From the iMore Forums

Found an interesting article you want to share with iMore? Have a burning question about that feature you just can't figure out? There is ALWAYS more happening just a click away in the forums. You can always head over and join in the conversation, search for answers, or lend your expertise to other members of our community. You check out some of the threads below:

If you're not already a member of the iMore Forums, register now!



First iPad mini reviews

Posted: 30 Oct 2012 06:53 PM PDT

The first set of iPad mini reviews are now hitting the web and so far, so good. Obviously, it's an iPad only smaller -- or more concentrated, as Apple said. But how does it compare to other small tablets, and to the 9.7-inch iPad? Here's a roundup of opinions so far

The Loop's Jim Dalrymple says he was wrong to doubt the usefulness of an iPad mini:

I was really surprised with how much I used the iPad mini in my daily routine — more than the 10-inch iPad. There are a couple of things you have to remember with the iPad mini. First, it isn't just a smaller iPad, but rather it feels like its own device.

Daring Fireball's John Gruber says the iPad mini is amazing in every way, except for the non-Retina screen:

If the Mini had a retina display, I'd switch from the iPad 3 in a heartbeat. As it stands, I'm going to switch anyway. Going non-retina is a particularly bitter pill for me, but I like the iPad Mini's size and weight so much that I'm going to swallow it.

Fox News Clayton Morris says the iPad mini is small but it performs big:

After a few days I started to prefer the mini to my larger iPad despite its lack of a Retina screen. It even made my larger iPad look old fashioned. Awkwardly large. The mini is fast, impressively light -- weighing in at just over 10 ounces -- and easy to keep with me at all times. The only thing I don't enjoy as much with the mini is watching videos. It seems the crystal-clear Retina display in the newer (and larger) iPads has spoiled me.

TechCrunch's MG Siegler says that with the iPad mini, Apple is putting the pedal to the metal.

Apple has done a good job of making the case that the iPad mini is not just another 7-inch tablet — in fact, it's not a 7-inch tablet at all. It's a 7.9-inch tablet — a subtle, but important difference. As a result, it can utilize every iOS app already in existence. And it can access the entire iTunes ecosystem. And it will be sold in Apple Stores.

Apple isn't looking at this as $329 versus $199. They're looking at this as an impossibly small iPad 2 sold at the most affordable price for an iPad yet. In other words, they're not looking at the tablet competition. This isn't a tablet. It's an iPad. People love these things.

Time's Harry McCracken says the iPad mini is the first small tablet that's an iPad:

If your budget's got more wiggle room, the iPad Mini is the best compact-sized tablet on the market. Apple didn't build yet another bargain-basement special; it squeezed all of the big iPad's industrial-design panache, software polish and third-party apps, and most of its technology, into a smaller thinner, lighter, lower-priced model. The result may be a product in a category of one — but I have a hunch it's going to be an awfully popular category.

The Wall Street Journal's Walt Mossberg says that, with the iPad mini, Apple has pulled off an impressive feat:

The $329 price may well tempt some budget-conscious buyers who have lusted for an iPad. But Apple believes the lower size and weight, not the price, are the key attractions. If you love the iPad, or want one but just found it too large or heavy, the iPad mini is the perfect solution.

The Verge's Joshua Topolsky says the iPad mini isn't a step down from the iPad 4, but a step to the side.

There's no tablet in this size range that's as beautifully constructed, works as flawlessly, or has such an incredible software selection. Would I prefer a higher-res display? Certainly. Would I trade it for the app selection or hardware design? For the consistency and smoothness of its software, or reliability of its battery? Absolutely not. And as someone who's been living with (and loving) Google's Nexus 7 tablet for a few months, I don't say that lightly.

The iPad mini hasn't wrapped up the "cheapest tablet" market by any stretch of the imagination. But the "best small tablet" market? Consider it captured.

Engadget's Tim Stevens says the iPad mini brings everything Apple has to offer in a tablet that fits in one hand.

This isn't just an Apple tablet made to a budget. This isn't just a shrunken-down iPad. This is, in many ways, Apple's best tablet yet, an incredibly thin, remarkably light, obviously well-constructed device that offers phenomenal battery life. No, the performance doesn't match Apple's latest and yes, that display is a little lacking in resolution, but nothing else here will leave you wanting. At $329, this has a lot to offer over even Apple's more expensive tablets.

CNET's Scott Stein says the iPad mini is the perfect size but comes at a price:

If you want a tiny tablet to do everything but make calls, the iPad Mini is worth the $130 premium. For an e-reader plus apps, choose a cheaper, higher-resolution 7-inch tablet.

BusinessWeek's Rich Jaroslovsky says the iPad mini is thin and light but not cheap:

I can tell you the iPad mini is the best small tablet you can buy. The question you'll have to answer for yourself is whether it's that much better.

SlashGear's Vincent Nguyen says the iPad mini is aimed at the everyman:

In the end, it's about an overall package, an experience which Apple is offering. Not the fastest tablet, nor the cheapest, nor the one that prioritizes the most pixel-dense display, but the one with the lion's share of tablet applications, the integration with the iOS/iTunes ecosystem, the familiarity of usability and, yes, the brand cachet. That's a compelling metric by which to judge a new product, and it's a set of abilities that single the iPad mini out in the marketplace. If the iPad with Retina display is the flagship of Apple's tablet range, then the iPad mini is the everyman model, and it's one that will deservedly sell very well.

The Guardian's Charles Arthur says the iPad mini is a five-star device:

Apple is going to sell a lot of these – quite possibly more than the "large" iPad – in this quarter. The only way Apple could improve on this product would be (as some people are already agitating) to give it a retina screen and somehow make it lighter. That might happen at some point. You can wait if you like; other people, in the meantime, will be buying this one.

If I missed any, let me know and I'll add them in. So far, so good though.



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